Life before writing

He built the future.
Then he wrote it.

Four decades of ventures before the first novel — publishing, the early internet, food-tech. Friends call him "dot-com" for a reason. Here are the receipts, in order.

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The first AI war between nations

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Years building the digital future

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Users on his last tech venture

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Books on the way

  1. 1986
    Publishing

    Maps across North America

    Founder and publisher of Advertising & Marketing International — twenty years of maps distributed free to motorists, funded entirely by advertising. His first masterclass in media economics.

  2. 1988
    The wild years

    The biggest purse in Pony Chuckwagon history

    One of six partners behind the Budweiser World Pony Chuckwagon Championship in Calgary — 28 outfits racing for a record $20,000 over three packed days.

  3. 1990
    The wild years

    Muhammad Ali's gym — and a hockey crease

    Published the fight programs at Miami's legendary 5th Street Boxing Gym. Same year: goaltender instructor — three of four "Most Improved" awards went to his goalies.

  4. 1994
    Publishing

    1,000% growth, on paper

    Advertising sales manager at Niagara Publications — ad revenue up 1,000%, weekly distribution from 8,000 to 52,000.

  5. 1996
    The internet era

    The Internet Yellow Pages

    Co-founded Justbiz.com: $300,000 raised, the first directory spanning Canada and the U.S. — 12 million listings, leaner than the corporate giants.

  6. 2007
    The internet era

    Three years ahead of Facebook

    At Netdex.ca, twenty first-to-market concepts — including local reviews from friends, three years before Facebook's "Instant Personalization". Yelp ran with the idea first.

  7. 2012
    Food-tech

    Meal Planner Pro

    Founder/CEO of a health & wellness meal planning platform: 600,000 registered users and 1,400 of North America's top food bloggers on his recipe plugin.

  8. 2025 The plot twist

    The builder becomes the author

    He publishes his first novel — and the future he spent forty years building becomes fiction. Six books are on the way.

🌐 The short version: maps, the early web, a concept Facebook caught up to, and 600,000 users later — friends call him "dot-com". After this page, you know why.